Internal & External Communications, and Corporate Branding

The Public Relations and CSR team exceeded expectations by successfully managing a range of critical projects. We were responsible for developing and executing internal communication strategies and corporate branding initiatives, ensuring alignment with company guidelines, promoting brand awareness, and inspiring thousands of employees across the company and its business units. Through collaboration and dedication, we contributed significantly to the success of these key initiatives.

The success of our company is deeply rooted in the motivation and satisfaction of our employees. Recognizing this, my colleagues and I spearheaded several key initiatives to enhance communication and motivation across our 12 Business Units. These projects aimed to reduce turnover rates, boost productivity, and drive higher employee engagement, ultimately strengthening our brand and reputation. Some of the notable internal communication projects include:

#DidYouKnow: A monthly publication and quiz series designed to update and engage employees across all platforms.
Employee Welfare Programs
This is Chip Mong - Video Production
At Chip Mong, We Care: A series of motivational posters.
Chip Mong Insider: A quarterly company magazine.

As the corporation expanded regionally and internationally, the PR team played a pivotal role in ensuring consistent communication and a unified brand image for both internal and external audiences. Through extensive research and our expertise, we developed comprehensive manuals and guidelines, including templates for press releases, speeches, reports, and protocol manuals. We also maintained and regularly updated several key publications, such as Insiders, company profiles, and website content.

Here are examples of my work as the writer, editor, and approver for design: